_____ refers to the techniques used to get consumers to buy from their home.Those techniques include direct mail,catalogs and mail order,telemarketing,and electronic retailing.
A) Nonstore vending
B) In-home retailing
C) Franchising
D) Direct marketing
E) Direct retailing

Question

Quizplus · Accepted Answer

Direct marketing includes techniques,such as catalogs and telemarketing,to get consumers to make a purchase from their home,office,or another nonretail setting.

_____ Refers to the Techniques Used to Get Consumers to Buy