Why is the selection of a retail location so critical to a store's success?
A) Location affects pricing decisions but does not affect store image.
B) Customers will not drive out of their way to find a store.
C) A location decision ties up funds that will not appreciate or gain in value.
D) A location decision typically requires long-term commitment of resources.
E) Employee density is affected by the area in which the store is located.

Question

Quizplus · Accepted Answer

One critical point about location choice is that it ties up a large amount of resources and is difficult to change.

Why Is the Selection of a Retail Location So Critical