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After Conducting a Business Portfolio Analysis, the Acorn Health Plan

Question 52

Multiple Choice

After conducting a business portfolio analysis, the Acorn Health Plan decided to pursue a harvest strategy with one of its strategic business units (SBUs) -Guest Behavioral Healthcare. By following a harvest strategy with Guest, Acorn most likely is seeking to


A) Maximize Guest's short-term earnings and cash flow
B) Increase Guest's market share
C) Maintain Guest's market position
D) Sacrifice immediate earnings in order to fund Guest's growth

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