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A Well-Grounded Program in Which a Company Focuses on Customer

Question 72

Multiple Choice

A well-grounded program in which a company focuses on customer success involves:


A) a thorough understanding of individual customers' requirements.
B) a commitment to focus on short-term business relationships.
C) a focus on relationships having high profitability and low potential for growth.
D) making similar commitments to customers in order to maintain lasting relationships.

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