Dento Inc., a manufacturer of dental care products, faced a social media uproar when rumors spread that it was using ingredients from animal sources to create its products. The labels as such carried no evidence of this and this discovery was brought about by an independent researcher. The company's CEO and senior management did not know about these ingredients. Internal research revealed that containers used to hold Dento's products, produced by a vendor, used products derived from animal fat in the manufacturing process, but the product itself did not contain any fat. What should Dento do to prove that it is ethical?

Question

Quizplus · Accepted Answer

Dento should inform its consumers of the situation and implement measures to ensure animal-fat-free packaging and products. By being transparent with its customers about the situation and taking steps to rectify it, Dento can regain their trust and demonstrate its commitment to ethical practices. Penalizing the vendor or investing in a hygiene awareness program may not directly address the issue at hand and could potentially damage the company's reputation further. Filing a defamation suit may also backfire, drawing further attention to the issue and potentially causing more harm to the company's image.

Dento Inc, a Manufacturer of Dental Care Products, Faced a Social