Mars Corp. decides to buy new laptops for its managerial employees. Having made the decision, the top managers deliberated and decided that they required a 3GHZ processor and webcam in each laptop. In this scenario, Mars Corp. is currently in the _____ stage of the B2B buying process.
A) need recognition
B) product specification
C) RFP process- Stage 5
D) proposal analysis
E) order specification
Correct Answer:
Verified
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