Showrooming refers to:
A) The phenomenon which turns brick and mortar stores into showrooms for products which are then purchased online or via mobile
B) The phenomenon where various brands within similar categories compete for brand placement on a mobile device
C) The phenomenon where brands sell specialty or limited quantity goods through mobile
D) The phenomenon which turns brick and mortar stores into showroom apps for mobile users

Question

Quizplus · Accepted Answer

Showrooming is when consumers visit physical stores to examine products but then purchase them online, often at a lower price.

Showrooming Refers To