A company's required rate of return,typically its cost of capital is called the:

Name: A company's required rate of return,typically its cost of capital is called the:
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The required rate of return a company must earn on its project investments, typically referred to as its cost of capital, is also known as the hurdle rate. This is the minimum rate of return that the company must achieve in order for the project to be considered worthwhile and to create value for the company's shareholders.

A Company's Required Rate of Return,typically Its Cost of Capital