A ________ refers to people with unsatisfied wants and needs who are willing and able to buy a product or service.

Question

Quizplus · Accepted Answer

A market refers to the group of people who have unsatisfied wants and needs and are able and willing to purchase a product or service. Consumer cooperatives, consumer collectives, and buyer's cooperatives refer to specific types of organizations or groups, but do not necessarily encompass all potential consumers in a given market.

A ________ Refers to People with Unsatisfied Wants and Needs