Kentucky Derby, a Successful Farm Equipment Supply Company in the South

Kentucky Derby, a successful farm equipment supply company in the South, has joined forces with Hammer and Nail, a national hardware and home retailer. As a result of this new relationship, Kentucky Derby can open stores in other regions and Hammer and Nail can now offer a high-quality product in the farm community. Kentucky Derby and Hammer and Nail are now

A) distributors.
B) competitors.
C) customers.
D) suppliers.
E) strategic allies.