Tricia, the director of marketing for a global company, is planning the contributions she and her department will make to the organization over the next 24 months. This type of planning is called operational planning.

Question

Quizplus · Accepted Answer

Tactical planning is determining what contributions middle managers and their departments or similar work units can make with their given resources during the next 6 to 24 months.

Tricia, the Director of Marketing for a Global Company, Is