Which of the following is true of consumer attitudes?
A) It gives marketers a direct link to consumers' purchase behaviors.
B) It gives marketers an understanding of consumers' evaluative ratings.
C) It gives marketers an understanding of the consumers' evoked set.
D) It may not relate to consumers' purchase intentions.

Question

Quizplus · Accepted Answer

Consumer attitudes may not relate to consumers' purchase intentions.

Which of the Following Is True of Consumer Attitudes