As the cost of health care has increased, the influence of employed physicians has increased within healthcare systems in the decision to purchase devices and supplies.
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Q16: The simplest way to organize a sales
Q17: The more homogeneous the customer base, the
Q18: The geographic approach to sales force organization
Q19: With a sales force based on product
Q20: The most appropriate way for healthcare organizations
Q22: A focus on a solutions strategy is
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