When the salesperson leads the buyer through a canned presentation, there is the expectation of a response (a purchase) . This method is:
A) the selling formula.
B) need satisfaction.
C) the consultative formula.
D) the stimulus-response approach.
Correct Answer:
Verified
Q36: Pretesting a compensation plan should always be
Q37: Nonfinancial incentives are often used to relate
Q38: Effective evaluation measures of a sales force
Q39: Which of the following roles do salespeople
Q40: Hybrid selling involves:
A) using face-to-face and digital
Q42: The advantage of the stimulus-response approach to
Q43: The major limitation to the stimulus-response sales
Q44: The approach that assumes that the buyer
Q45: Which of the following is the most
Q46: In the need awareness stage of the
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents