Golden Lotus,an exercise club targeting healthy individuals over 50,is located in a fast-growing city in the Southwest. Which of the following factors that may have an effect on the success of Golden Lotus is the most directly controllable by the company?

Question

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The power of the customers/buyers is the most directly controllable factor by the company as it refers to the company's ability to satisfy customers' needs and preferences, provide high-quality services, and retain their loyalty. The company can control and influence customer satisfaction through its marketing strategies, customer service, pricing, and overall operations. The other factors - sociocultural environment, demographics, and the economy of the local area - are external factors that the company may have limited control over.

Golden Lotus,an Exercise Club Targeting Healthy Individuals Over 50,is Located