Within the Renault Nissan alliance (Chapter 9 Opening Case), both Renault and Nissan have each formed ____________ strategic alliances at the business-unit level with other companies.

Question

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Both Renault and Nissan have formed horizontal complementary strategic alliances at the business-unit level with other companies, such as Nissan's alliance with Mitsubishi and Renault's alliance with AvtoVAZ. These alliances involve partnerships between firms that operate in the same industry and complement each other's strengths and weaknesses.

Within the Renault Nissan Alliance (Chapter 9 Opening Case), Both