All of the following are paths to scout external opportunities to arrive at open innovation solutions EXCEPT (Chapter 13 Opening Case)
A) Engaging current and potential customers to better capture unarticulated needs.
B) Pursue breakthrough technology ideas and focus on incremental changes to solve unarticulated customer problems with a new technology.
C) Using product champions to develop radical innovations internally.
D) Continuously monitor customers and competitors, making incremental changes as a "fast follower" of a proven concept.

Question

Quizplus · Accepted Answer

Using product champions to develop radical innovations internally is not a path to scout external opportunities. The rest of the options involve engaging with external stakeholders such as customers and competitors to arrive at open innovation solutions.

All of the Following Are Paths to Scout External Opportunities