When advertisers want to appear to make a strong claim but avoid blatant lying or deception, they use what are known as…

Name: When advertisers want to appear to make a strong claim but avoid blatant lying or deception, they use what are known as…
Brand: Quizplus
Rating: 4.8 (52 reviews)

Question

Quizplus · Accepted Answer

Weasel words are used by advertisers to appear to make a strong claim while avoiding explicit lying or deception. These words allow advertisers to suggest a benefit or positive feature without making a direct, unequivocal claim.

When Advertisers Want to Appear to Make a Strong Claim