The theory of reasoned action, developed by social psychologist Martin Fishbein, suggests that an individual's belief and attitude leads to an intention, which is then followed by a behavior.

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The theory of reasoned action, developed by Martin Fishbein and Icek Ajzen, posits that an individual's behavioral intentions are influenced by their attitudes towards the behavior and subjective norms, which then lead to the actual behavior.

The Theory of Reasoned Action, Developed by Social Psychologist Martin