Patient portals on hospital WEB sites provide what form of a barrier to entry from competitors?
A) Capital requirements
B) Distribution access
C) Switching costs
D) Brand name

Question

Quizplus · Accepted Answer

Patient portals create switching costs by making it more inconvenient for patients to move to a competitor, as they would lose access to their medical records and other personalized services.

Patient Portals on Hospital WEB Sites Provide What Form of a Barrier