In the Latané and Rodin (1969) experiment in which participants apparently heard a woman in an adjacent room fall from a chair, it was found that the bystander effect was reduced when:

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The bystander effect was reduced when the participants were friends, as people are more likely to help when they know each other, compared to when they are strangers.

In the Latané and Rodin (1969) Experiment in Which Participants