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In the Study by Shetz (1974) Which Investigated the Intentional

Question 84

Multiple Choice

In the study by Shetz (1974) which investigated the intentional and actual behaviour of consumers, it was found that:


A) behaviour could be predicted better than intentions
B) the correlation obtained for intention was negative
C) the correlations obtained for intention were positive but low
D) actual behaviour could not be predicted from intentions
E) intentions were more accurately predicted than behaviour

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