The Internet has given today's companies a new set of capabilities. Among those capabilities is the ability to operate a new information channel. Name a marketer that has embraced these new capabilities and describe specific ways in which this marketer capitalizes on the internet as a powerful information channel.

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The Answer of The Internet has given today's companies a new set of capabilities. Among those capabilities is the ability to operate a new information channel. Name a marketer that has embraced these new capabilities and describe specific ways in which this marketer capitalizes on the internet as a powerful information channel.

The Internet Has Given Today's Companies a New Set of Capabilities