Which of the following types of marketing research firms would best be described as being one that gathers consumer and trade information which they sell for a fee (e.g., Nielsen Media Research) ?
A) syndicated-service research firms
B) nonprofit marketing research firms
C) custom marketing research firms
D) general-line marketing research firms
E) specialty-line marketing research firms
Correct Answer:
Verified
Q1: _ are data that were collected for
Q2: As a marketing research manager you have
Q4: The first step in the marketing research
Q5: If a marketing research firm sells its
Q6: Marketing research is now about a _
Q7: A _ is a gathering of six
Q8: Which one of the following decisions should
Q9: Anne, a beautician by profession, owns a
Q10: Companies normally budget marketing research at _
Q11: The most scientifically valid research is _
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