Marketing communications are the means by which firms attempt to inform, persuade, and remind consumers-directly or indirectly-about the products and brands that they sell. The marketing communications mix consists of eight major modes of communication. List and briefly explain each.

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The Answer of Marketing communications are the means by which firms attempt to inform, persuade, and remind consumers-directly or indirectly-about the products and brands that they sell. The marketing communications mix consists of eight major modes of communication. List and briefly explain each.

Marketing Communications Are the Means by Which Firms Attempt to Inform