Many companies set annual sales quotas. Quotas can be set on dollar sales, selling effort or activity, margin, product type, and

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Setting quotas on unit volume is a common practice in many industries. This allows companies to track the quantity of products sold by their sales team and provides a clear target for sales reps to work towards. Attendance, call ratio, close ratio and selling price can also be used as performance metrics, but they may not be as relevant to setting sales quotas.

Many Companies Set Annual Sales Quotas