Q32: Internal marketing requires that everyone in the
Q82: Accelerating is designing the organization and setting
Q83: The product-management organization replaces the function organization
Q84: Merging is acquiring or merging with firms
Q85: Reengineering is the appointment of teams to
Q86: Focusing is determining the most profitable businesses
Q88: Some business practices, such as deceptive advertising,
Q90: Empowering is encouraging and empowering personnel to
Q91: Marketing has sole ownership of customer interaction,
Q92: A functional organization often leads to adequate
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