A CRM system is used to integrate processes such as ________.
A) inbound and outbound logistics
B) sales and services
C) procurement and sales
D) manufacturing and logistics

Question

Quizplus · Accepted Answer

A CRM system is primarily used for integrating sales and services processes, enabling businesses to manage and analyze customer interactions and data throughout the customer lifecycle. While it may have some integrations with other processes such as procurement or logistics, its primary function is to improve customer relationship management. Therefore, choice B is the best option.

A CRM System Is Used to Integrate Processes Such as ________