Max visits a local electronics store to buy a new laptop. After deciding on a certain brand and model, the sales assistant also convinces him to buy a wireless router and a thumb drive. This situation is an example of ________.
A) hard-selling
B) down-selling
C) cross-selling
D) up-selling

Question

Quizplus · Accepted Answer

Cross-selling is the practice of suggesting additional complementary products to a customer who is already interested in a particular product. In this scenario, the sales assistant convinces Max to buy a wireless router and a thumb drive along with the laptop he intends to purchase, which is a classic example of cross-selling.

Max Visits a Local Electronics Store to Buy a New