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How Could an Understanding of Sociology Benefit an Advertising Executive

Question 54

Multiple Choice

How could an understanding of sociology benefit an advertising executive working for a multinational company?


A) by providing information about the history of each society
B) by informing each society about the new product
C) by helping him/her in deciding how much money to charge for the new product
D) by helping him/her determine how to appeal to each society

Correct Answer:

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