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When a Post-Sale Customer Complaint Arises, the Salesperson Should

Question 4

Multiple Choice

When a post-sale customer complaint arises, the salesperson should:


A) Find out who's responsible for the problem and subsequently inform the buyer.
B) Reassure the customer that their complaints or concerns are minor.
C) Accept responsibility for the problem regardless of who in the selling organization is at fault.
D) Take immediate steps to correct the problem.
E) Both c and d are correct.

Correct Answer:

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