Advertising in the 1930s-1980s Generally Depicted Two Types of Ideal

Advertising in the 1930s-1980s generally depicted two types of ideal masculinity. What were they?

A) Loners who shirked institutional responsibility ("drifters") and rugged individualists ("cowboys")
B) Thrill-seekers ("daredevils") and tough, violent men who are callous about women and sex ("bad boys")
C) Men who prioritized family and social duty ("sturdy oaks") and men who achieve professional success ("big wheels")
D) Mysterious loners (the "handsome stranger" type) and strong, patriotic men (e.g. soldiers and cowboys)