A scholar is examining how university web sites seem to emphasize pictures and videos of men in positions of authority and in scientific disciplines and deemphasizes visuals of women in similar roles. The scholar likely is studying:

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The scholar is likely studying the "gender binary," which refers to the traditional classification of gender into two distinct and opposite forms, typically male and female. The emphasis on men in authoritative and scientific roles and the deemphasis on women in similar roles reflects societal norms and stereotypes associated with the gender binary.

A Scholar Is Examining How University Web Sites Seem to Emphasize