Which of the following correctly defines an archetype?
A) Characters that represent people, personalities, or behaviors that are constant across time and place
B) A series of connections that consumers make that link product attributes to a consumer's own values
C) Socially acquired needs including the need for status, love, affiliation, self-esteem, and prestige

Question

Quizplus · Accepted Answer

Archetypes are universal symbols, themes, or characters that represent patterns of human nature and are consistent across different cultures and time periods.

Which of the Following Correctly Defines an Archetype