Which type of research focuses on consumer's desires and feelings?
A) Behavioral research
B) Cognitive research
C) Motivational research
D) Dependant research

Name: Which type of research focuses on consumer's desires and feelings? A) Behavioral research B) Cognitive research C) Motivational research D) Dependant research
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Motivational research focuses on understanding the underlying desires, feelings, and motivations that drive consumer behavior.

Which Type of Research Focuses on Consumer's Desires and Feelings