We as PR professionals know that for a brand to succeed among external audiences, the internal culture must also be strong. Which department within an organization can best assist us in this regard?

Question

Quizplus · Accepted Answer

Human Resources (HR) plays a crucial role in building and maintaining a strong internal culture within an organization. HR is responsible for various functions such as recruitment, training, employee engagement, and performance management, all of which are essential for fostering a positive and productive workplace environment. This, in turn, supports the brand's success among external audiences by ensuring that the internal team is motivated, satisfied, and aligned with the brand's values and objectives.

We as PR Professionals Know That for a Brand to Succeed