Yummy Yogurt offers a free medium serving of frozen yogurt to customers after they have purchased ten servings of frozen yogurt. This is an example of

Name: Yummy Yogurt offers a free medium serving of frozen yogurt to customers after they have purchased ten servings of frozen yogurt. This is an example of
Brand: Quizplus
Rating: 4.9 (44 reviews)

Question

Quizplus · Accepted Answer

This is an example of a lock-in strategy, where customers are incentivized to continue purchasing in order to receive a reward, thus increasing customer loyalty and retention.

Yummy Yogurt Offers a Free Medium Serving of Frozen Yogurt