Research on protection motivation theory (Rogers, 1983) suggests that ______ is a stronger predictor of protection motivation than ______.

Question

Quizplus · Accepted Answer

Research on protection motivation theory, as proposed by Rogers in 1983, indicates that threat appraisal (an individual's assessment of the seriousness of a threat and their personal vulnerability to it) is a stronger predictor of protection motivation (the motivation to protect oneself from harm) than coping appraisal (an individual's assessment of their ability to avoid or cope with the threat). This suggests that how seriously a person perceives a threat and their vulnerability to it plays a more significant role in motivating them to take protective actions than their belief in their ability to manage or avoid the threat.

Research on Protection Motivation Theory (Rogers, 1983) Suggests That ______