A radio station would like to capitalize on its newest personality, Rita, who is very popular with young adults. The station would like to give Rita an opportunity to communicate with listeners so they can get to know her and she can express herself in more depth than she can on the air. What vehicle would have the best potential to achieve these goals?
A) e-mails to listeners
B) a personal profile
C) a blog
D) A LinkedIn account

Question

Quizplus · Accepted Answer

A blog would allow Rita to communicate in depth with her audience, expressing her thoughts, ideas, and personality beyond the constraints of on-air time, thus fostering a deeper connection with her listeners.

A Radio Station Would Like to Capitalize on Its Newest