What company used Foursquare as part of an innovative social media campaign that focused on random acts of kindness?
A) Virgin
B) Marriott
C) Dutch Airline KLM
D) British Airways
Correct Answer:
Verified
Q7: Which of the following is a dominating
Q8: According to McKinsey, what percentage of customers
Q9: Where did Marriott first unveiled the Marriott
Q10: According to the M Live case, which
Q11: According to Chapter 3, social media spending
Q13: Which of the following is considered as
Q14: Why are brand communities important for companies
Q15: What is the main downside to the
Q16: Which of the following is a challenge
Q17: What has become the most critical issue
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