Solved

Which of the Following Statements About Global Culture in Local

Question 42

Multiple Choice

Which of the following statements about global culture in local contexts is true?


A) Most people in the U.S. prioritize shopping for products made in the U.S., which is why it is so hard to locate affordable consumer goods made in other nations.
B) Most companies that are global in scope do not market directly to local cultures; instead, they rely on local people to access and make sense of the marketing they created for their home culture.
C) By the time a cultural product reaches the local market, it has changed so much from its form in its original market that it is unrecognizable.
D) Global marketers craft messages about their products that make sense of the local markets where they are selling them.

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Unlock this Answer For Free Now!

View this answer and more for free by performing one of the following actions

qr-code

Scan the QR code to install the App and get 2 free unlocks

upload documents

Unlock quizzes for free by uploading documents