Why might a sociologist choose a quantitative over a qualitative project?

Question

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Quantitative research methods are chosen for their ability to gather data from a large number of subjects, allowing for statistical analysis and generalizations to be made from the data collected. This contrasts with qualitative methods, which are more focused on in-depth analysis of fewer subjects and often produce findings in words to capture the complexity of human behavior.

Why Might a Sociologist Choose a Quantitative Over a Qualitative