In a competitive market it is important to retain customers, keep them happy and to increase the value of their orders. One of the techniques that has evolved to assist with this is called:
A) cause related marketing
B) transactional marketing
C) buzz marketing
D) customer relationship management
E) consumer data management
Correct Answer:
Verified
Q1: Why is marketing important in a demand
Q2: It is often said that marketing is
Q3: It is generally recognised that one of
Q4: Many consumers now ask other consumers for
Q5: How is a 'supply led' market characterised?
A)
Q6: What is 'marketing communications' an alternative term
Q7: What is the point where the supply
Q8: What is the term for a market
Q9: What are brand ambassadors?
A) Salespeople who work
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