A small non-profit organization does not have the resources to create a lot of video content for its social media feed. Instead, it offers donors the opportunity to create short videos explaining why they donate, and then the non-profit will use these videos on their social media channels instead. This is an example of _____________.

Question

Quizplus · Accepted Answer

User-generated content refers to any form of content, such as videos, blogs, discussion forum posts, digital images, audio files, and other forms of media, that is created by users of an online system or service, often made available via social media websites. In this scenario, the non-profit organization is leveraging content created by its donors, which is a classic example of user-generated content.

A Small Non-Profit Organization Does Not Have the Resources to Create