Titus is planning social media for an office of state government. He is analyzing what content people respond to and decide to share and how he can become part of the social conversations about his state. Titus also needs to plan how to respond to what people are saying online. Planning ahead is important because social media is _____________.

Question

Quizplus · Accepted Answer

Social media is inherently interactive, allowing for two-way communication between the office and the public. This interactivity is why planning responses and engagement strategies is crucial.

Titus Is Planning Social Media for an Office of State