Brielle works for a boutique luxury spa and was so excited when her company finally showed up first on a Google search. These top search results legitimizes its status as a leading luxury spa and enhances its authority, which illustrates the concept of __________.

Question

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Status conferral refers to the process by which media coverage can confer legitimacy and status on an entity, in this case, the luxury spa. Being ranked first in Google search results can be seen as an endorsement of its quality and leadership in the industry, thus conferring status.

Brielle Works for a Boutique Luxury Spa and Was So