McLuhan differentiated between hot and cool/cold media, which of the following is a good example of a cool/cold medium?
A) E-book
B) Magazine
C) Book
D) Television

Question

Quizplus · Accepted Answer

Television is considered a cool/cold medium according to McLuhan because it requires high participation from the audience to fill in gaps in sensory engagement, unlike hot media which extends a single sense in high definition.

McLuhan Differentiated Between Hot and Cool/cold Media, Which of the Following