Salience shows that information that stands out is more likely to affect our decision making.
Correct Answer:
Verified
Q3: Rational behaviour assumes consumers want to maximise:
A)
Q4: Profit is maximised when:
A) Marginal revenue equals
Q5: Framing refers to:
A) How choices are ordered
Q6: Anchoring occurs when:
A) Consumers have never made
Q7: Heuristics are:
A) The barriers to changing a
Q9: People may spend more on credit cards
Q10: A tendency to keep things as they
Q11: If a business buys 10 units of
Q12: Total contribution measures total revenue minus fixed
Q13: The marginal product of labour is measured
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