Sega Saturn's demise in the U.S. was primarily because of:
A) Entering the fifth generation market too late
B) Fragmented marketing of platforms and sub-platforms like 32X
C) Too many product recalls due to bad chip sets
D) Direct competition from the N64 at its launch

Question

Quizplus · Accepted Answer

Fragmented marketing of platforms and sub-platforms like 32X contributed significantly to the Sega Saturn's struggles in the U.S. market. This fragmentation confused consumers and diluted Sega's brand coherence, making it difficult for the Saturn to establish a strong market presence.

Sega Saturn's Demise in the U