Scenario: A market researcher asks three consumers, A, B, and C, about their willingness to pay for different quantities of a 20-ounce bottle of Lemon-Lime Gatorade. She collects the following information.

-Refer to the scenario above.Which consumer has the highest willingness to pay for Gatorade?
A) Consumer A
B) Consumer B
C) Consumer C
D) Consumers A and B
Correct Answer:
Verified
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